Ever since the internet took birth, the entire world has changed. We have even noticed changes in different fields of life. Even the offline world is also not free from the impact of the internet. And a crucial aspect of this change is because of marketing. A new dimension in the online world has taken […]
The use of keywords and Meta tags for ranking websites was done traditionally and it is used by some search engines till now. But Google has considered the use of keywords and Meta tags obsolete. It is using some other tags such as title, description, etc. Keywords are the words which define a particular topic […]
No one can deny the importance of backlinks as it helps to spread your website and enhance its popularity. But the kind of backlinks to which Google responds has changed with the Google Penguin update. Most of the SEO professionals have confusion that whether a homepage back link is better or a site wide backlink. […]
Though backlinks are highly useful for any website but the current scenario is quite different. The SEO professionals will have to be a strict while creating backlinks as spammy links can bring down the rank of your website. According to the recent news, the Google Penguin update has mainly focused on the relevancy of the […]
A backlink is a SEO term given for voting or choosing a specific webpage by another webpage. The number of backlinks of a website establishes its ranking or in other words its importance in the major search engines like Google or Yahoo. When a particular website achieves higher ranking in a search engine, it is […]